Invest in Sport

Build the Infrastructure Behind the Podium.

Indonesia's Special Economic Zones are turning sport venues into hospitality, real estate and logistics ecosystems, backed by tax incentives designed to bring international capital in alongside international events.

Rp45TCumulative tourism KEK investment, Q1 2026
53,278Jobs created across tourism Special Economic Zones
8Primary tourism KEKs open for investment nationwide
Sport Facilities

Venues Built for the World Stage

From the national stadium to club training grounds, padel courts and golf & racket clubs, Indonesia's sport infrastructure is both a spectator draw and an open investment opportunity.

National Stadium

Gelora Bung Karno Main Stadium

Capacity 77,193. Built in 1962, fully renovated for the 2018 Asian Games. Home ground of Timnas Indonesia.

Club Training Ground

Bali United Training Center

A ~30-hectare beachfront campus in Pantai Purnama, Gianyar, inaugurated June 2024. It served as a training base for the 2023 FIFA U-17 World Cup and has hosted international stars including Jesse Lingard and Juan Sebastián Verón.

Padel

Padel Sade Club

A padel venue near Sade, Lombok, part of a fast-growing padel scene taking shape around the Mandalika area. Venue details are still being confirmed, so treat this listing as preliminary pending verification.

Golf & Racket Club

Bali Beach Country Club

A golf and tennis club in the ITDC Nusa Dua resort zone, formerly Bali National Golf Club and now rebranding as Bali Golf and Racket Club. Offers coaching and court/course access for all skill levels.

Indonesia Sport Brand

The Industry Stitching Indonesia into World Sport

Indonesia is also the manufacturing engine behind world sport, a growing home for its own sportswear labels, and, since 2026, the country whose national team wears a fresh global kit deal.

US$11.2BCombined footwear & apparel exports, 2024 (+9.8% YoY)
300,000+Jobs supported across Indonesia's footwear & apparel manufacturing sector
1992Astec's founders, Susi Susanti & Alan Budikusuma, won Indonesia's first Olympic golds
Made in Indonesia

Homegrown Sport Brands

Founded, owned and run by Indonesians, spanning apparel, equipment, fitness, technology and the everyday brands built around sport.

Sportswear

Specs

Football and futsal footwear and apparel made by PT Panarub Dwikarya. Official sponsor to Liga 1 clubs including Bali United, Borneo FC and Malut United, and endorser of individual Timnas Indonesia players. A 2025 consumer survey ranked it Indonesia's #1 favorite local sportswear brand.

Sport Equipment

Astec

Badminton equipment brand founded by Olympic gold medalists Susi Susanti and Alan Budikusuma, now produced in partnership with listed retail group MAP. The founders have long spoken of ambitions to grow Astec into international markets.

Gym & Fitness

FTL Gym

Homegrown premium gym chain built around a boutique-fitness concept (group classes, reformer Pilates and 24-hour access). It is expanding across Jakarta and beyond with the backing of investor funding, including venture debt from OCBC Ventura in 2024.

Sport Tech

AYO Indonesia

Sports-venue booking and community platform founded in 2016 by Samuel Hadeli Lie with co-founders Raimundus Johannes and Agustian Hermano. It describes itself as Indonesia's largest sports-venue booking platform, connecting players with courts and fields in cities nationwide.

F&B

Extra Joss

Sachet-format energy drink launched in 1994 by PT Bintang Toedjoe (Kalbe Group). A pioneer of the category in Indonesia, it has long been tied to sport through KONI partnerships, athlete ambassadors and international football sponsorships.

Priority Sectors

Where Investors Are Needed

Hospitality

Circuit-adjacent hotels & resorts

Branded hospitality near Mandalika and other event venues.

Infrastructure

Race & event logistics

Transport, staging, broadcast and hospitality-suite infrastructure.

Training

Sport academies & training centers

Badminton, athletics and multi-sport training facilities open to foreign partnership.

Digital

Ticketing, broadcast & media rights

Platform and media partnerships across the national events calendar.

Get in Touch

Talk to the Sport Tourism Investment Desk

Kementerian Pemuda dan Olahraga Republik Indonesia, in coordination with BKPM and regional KEK authorities, welcomes inquiries from event organizers, hospitality developers and infrastructure investors.